Alternative Boost

Consumers replace coffee with natural alternatives

Implications - Alternative forms of caffeine are on the rise as consumers search for ways to wean themselves off of coffee. Natural energy-boosters and low-caffeine alternatives offer a healthy way for consumers to increase their stamina without feeling the inevitable "crash." Ultimately, single-function products are no longer cutting it for some consumers, who are demanding products with multiple, prolonged benefits.
SCORE: 3.7
Mild Top 5 Examples: 6,061 Total Clicks Mar 15 - Nov 15
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Consumer Insight Topics: LifestyleFood
All-Natural Sports Drinks - This Organic Sports Shot is Designed to Help Consumers Perform Better
SCORE: 4.7
Mild 684 Clicks Pub: Nov 19, 15
All-Natural Sports Drinks
This Organic Sports Shot is Designed to Help Consumers Perform Better
‘TRUEnergy’ is an organic sports shot that is designed to help consumers perform better. For many athletes, sports drinks are necessary to refuel and rehydrate. However, many of these... [More]
Organic Energizing Refreshments - The GURU Energy Drink is Made with Naturally Occurring Caffeine
SCORE: 3.9
Mild 1,445 Clicks Pub: Mar 9, 15
Organic Energizing Refreshments
The GURU Energy Drink is Made with Naturally Occurring Caffeine
GURU Energy Drink was one of the first on the market in Canada. Founded by four friends in Montreal in 1999, GURU Energy Drink preceded both the boom of energizing refreshments and the push toward... [More]
Bottled Tea Beverages - Vivid's Green Tea Drinks Are Made with 100% Unsweetened Matcha
SCORE: 3.4
Mild 2,103 Clicks Pub: Mar 4, 15
Bottled Tea Beverages
Vivid's Green Tea Drinks Are Made with 100% Unsweetened Matcha
While the benefits of consuming hot green tea drinks are numerous, Vivid Drinks offers an easier format to take on the go. The beverages are made with a base of premium matcha green tea, in unusual... [More]
Mineral-Rich Energy Drinks - Little Big Shot Energy Drinks Do Away with Caffeine and Taurine
SCORE: 2.2
Untested 1,271 Clicks Pub: Mar 9, 15
Mineral-Rich Energy Drinks
Little Big Shot Energy Drinks Do Away with Caffeine and Taurine
By combining fruit juices with Ginseng and B vitamins, Little Big Shot’s energy drink is formulated to fight off tiredness and fatigue. Unlike many energy drinks on the market, the drink is... [More]
Citrusy Tea Beverages - This Tangy Orange Matcha Smoothie Provides a Coffee-Free Energy Boost
SCORE: 2
Untested 558 Clicks Pub: Mar 9, 15
Citrusy Tea Beverages
This Tangy Orange Matcha Smoothie Provides a Coffee-Free Energy Boost
If you don’t drink coffee but need an energy boost, this orange matcha smoothie is an excellent choice. From Beth of Tasty Yummies and featured on the Free People blog, the smoothie is also... [More]