Aiding Awkwardness

Consumers turn to digital solutions to remedy uncomfortable situations

Implications - Seeking a less confrontational solution, individuals are turning to mobile apps to escape awkward, everyday situations. Providing pre-planned alarms and calls as a form of interruption, these apps signify a move toward more automated and digitized forms of problem-solving.
SCORE: 3.9
Mild Top 4 Examples: 3,383 Total Clicks Jul 12 - Jul 14
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Consumer Insight Topics: TechMobileLifestyleLifeRomance
Emergency Escape Buttons - Tiyo is an Emergency Button to Get You Out of Bad Dates and Situations
SCORE: 5.1
Mild 1,219 Clicks Pub: Jul 29, 14
Emergency Escape Buttons
Tiyo is an Emergency Button to Get You Out of Bad Dates and Situations
No matter how careful you are, sometimes you just happen to land yourself in a situation that seems to have no escape—but this is where the Tiyo emergency button comes in handy. Whether it’s... [More]
Awkward Encounter-Escaping Apps - The Tickle App Gives You An Escape From Any Awkward Moment
SCORE: 3.8
Mild 415 Clicks Pub: Mar 11, 14
Awkward Encounter-Escaping Apps
The Tickle App Gives You An Escape From Any Awkward Moment
Anyone who’s been stuck in an awkward moment has probably wished there was some sort of magic trick to get you out, and now there is with the new Tickle app. The Tickle app allows you to use your... [More]
Subway Sleeping Alarms - The MetroNap Wakes Tired Commuters Before They Miss Their Stop
SCORE: 3
Untested 1,436 Clicks Pub: Sep 7, 13
Subway Sleeping Alarms
The MetroNap Wakes Tired Commuters Before They Miss Their Stop
Subway sleeping is a phenomenon all commuters have faced at one point or another, whether you are simply too tired to stay awake on public transit, or you’ve been in the awkward position where... [More]
Romance Savior Apps - The eHarmony Bad Date Rescue App is Ingenious
SCORE: 3
Untested 313 Clicks Pub: Jul 18, 12
Romance Savior Apps
The eHarmony Bad Date Rescue App is Ingenious
This high-tech eHarmony ‘Bad Date Rescue’ app is an incredibly welcomed innovation helping iPhone users make a clean break from dates that are going sour. Though many similar apps... [More]