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Score: 8.7
Recent and V. Hot Top 4 Examples: 9,826 Total Clicks Date Range: May 14 - Apr 15
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Offering carnivores elevated service, meat retailers enhance the buying process
Implications - Moving away from typically rustic deli establishments, meat services are turning to sophisticated aesthetics and customized services to add intrigue. Recognizing the growing desire for elevated food experiences, meat retailers are offering intimate shopping experiences and tailored services to help add an element of sophistication to typically mundane buying experiences. [More]
Score: 5.8
Recent and Mild Top 4 Examples: 4,535 Total Clicks Date Range: Nov 14 - Apr 15
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Health food ingredients are added to coffee flavors to aid wellness
Implications - Seeking to adhere to healthy lifestyles without sacrificing everyday routine, consumers are altering things like coffee to have nutritional benefits. Customizing caffeine flavors with berries, quinoa and fruits, consumers are moving beyond traditional caffeinated beverages toward hybrid alternatives that satisfy a need for both energy and wellness. [More]
Score: 5.1
Recent and Mild Top 4 Examples: 1,091 Total Clicks Date Range: Apr 15 - Apr 15
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Coffee flavors turn to exotic cultural ingredients for diversity
Implications - Adding an element of novelty to hot beverages, coffee retailers are turning to exotic cultural ingredients for allure. Adding spices and vegetables often associated with Asian cultures, retailers are looking to not only heighten flavor, but also transform traditional beverage experiences into a more exotic and experiential activity. [More]
Score: 5.9
Recent and Mild Top 4 Examples: 2,526 Total Clicks Date Range: Jan 15 - Apr 15
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Brands step in to create memorable milestone experiences for consumers
Implications - Brands today are aiming to feel less like anonymous corporate entities, and more like a comforting presence in consumers' lives. Wanting to further this quality in the consumer-brand relationship, many brands are offering custom online experiences that celebrate events and milestones in consumers' lives. This shift demonstrates that the stronger the brand humanization, the more willing consumers are to share intimate parts of their lives. [More]
Score: 5.2
This Week and Untested Top 4 Examples: 11,455 Total Clicks Date Range: Apr 13 - Apr 15
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Toddler accessories are given a travel-friendly overhaul with portable adjustments
Implications - Offering toddlers and infants a sense of comfort, brands are redesigning traditional infant furnishings and accessories to be more adaptable outside the home. Making it easy to fold or collapse bassinets and play pens into compact, portable shapes, brands are offering typically large or hard to maneuver products in a more efficient and easy to transport model. This reflects a need to make travel experiences and routine outings more efficient without sacrificing comforts of home. [More]
Trend Hunter Services
Score: 7.5
This Month and Warm Top 4 Examples: 18,014 Total Clicks Date Range: Feb 14 - Apr 15
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Alcohol brands adopt green branding techniques to showcase awareness
Implications - Seeking to connect with a broader market audience, alcohol brands typically associated with luxe lifestyle and excessive behavior are turning to eco branding techniques to showcase a sense of awareness. Offering everything from recyclable packaging to environmentally conscious labeling, brands are moving away from aesthetics that promote opulence towards designs that recognize and subsequently promote social causes. [More]
Score: 6.3
This Month and Mild Top 4 Examples: 7,241 Total Clicks Date Range: Oct 14 - Apr 15
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Brands shift to offer fresh items through vending machines
Implications - Vending machines have expanded to include items with a limited life-span, such as flowers or fresh produce, proving that the platform is not limited to preserved goods. Freshness vending not only reveals that the retail possibilities of vending machines are growing, but also that consumers are interested in prioritizing convenience, even when it comes to specialty products. [More]
Score: 6.3
This Month and Warm Top 4 Examples: 2,804 Total Clicks Date Range: Jul 14 - Apr 15
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Monetary services are enhanced with social features to attract young consumers
Implications - Seeking to expand interest beyond adults, those in the banking and finance industry are turning to clever social tactics to connect with a more younger audience. Allowing consumers to transfer funds and make payments through social platforms like Twitter, companies are redefining how traditional finances are managed, combining the efficiency of online technology with a need to make rudimentary tasks more engaging. [More]
Score: 5.9
This Month and Warm Top 4 Examples: 3,416 Total Clicks Date Range: Jan 14 - Apr 15
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Prescriptions are made easier to manage with technology to regulate intake
Implications - Managing ailments and tracking one's health can be a burden, particularly for aging consumers who don't always have someone else to depend on. Helping to make the process of monitoring medication intake more streamlined, brands are offering apps and high-tech devices that serve as efficient reminders and trackers. The integration of technology reflects a need for more streamlined solutions to health, especially among those prone to forgetfulness. [More]
Score: 7.4
This Month and Warm Top 4 Examples: 5,091 Total Clicks Date Range: Oct 14 - Apr 15
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Managing personal finance becomes easier with integrated banking accessories
Implications - Managing personal finances can be challenging, particularity for those who find scheduling and tracking numbers to be a hassle. Helping to make the process more streamlined, brands are incorporating necessary apps and tracking software into convenient wearable devices, allowing consumers to efficiently manage and organize finances in a way that combines aesthetic appeal and functionality. [More]