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Score: 8.3
Recent and Warm Top 4 Examples: 42,643 Total Clicks Date Range: Feb 13 - Feb 15
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Holiday products go green as consumers seek out eco-friendly alternatives
Implications - As a desire for sustainable living grows in momentum, things like holiday celebrations and seasonal goods are seeing an eco-friendly overhaul. Seeking to maintain the essence of holidays like Easter in a more environmentally conscious manner, consumers are turning to DIY alternatives and green products to add peace of mind to what are often seen as materialistic occasions. [More]
Score: 5.9
This Week and Mild Top 4 Examples: 2,901 Total Clicks Date Range: Sep 14 - Feb 15
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Consumers attempt to lower waste production by opting for greeting card alternatives
Implications - Understanding that holidays such as Valentine's Day contribute to a significant increase in annual waste production, eco-conscious consumers are searching for alternatives to the traditional greeting card. Whether it's in the form of recycled items, or sentimental products with more permanence, this shift reflects a consumer willingness to abandon convention in favor of more sustainable rituals. [More]
Score: 8.6
This Week and Hot Top 4 Examples: 22,119 Total Clicks Date Range: Sep 13 - Feb 15
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Maintaining a social connection, commuters opt for digitally connected bikes
Implications - Adding a social element to getting around, brands are turning to digital enhancements to make things like bicycles more attractive to the average consumer. Allowing riders to connect their mobile phones and social media accounts, these designs are showcasing the need for social interaction even among more solitary, outdoor activities. [More]
Score: 7
This Month and Warm Top 4 Examples: 9,981 Total Clicks Date Range: Jan 14 - Feb 15
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Cyclists turn to high-tech solutions to improve safety on the road
Implications - Despite the many benefits of cycling to get around, consumers can be turned off by the associated safety risks. Companies are cleverly providing solutions to this issue through high tech innovations that provide peace of mind, highlighting the importance and value consumer place on add-on products. [More]
Score: 7.7
This Month and Warm Top 4 Examples: 57,256 Total Clicks Date Range: Feb 13 - Feb 15
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Making the most of commuting, riders opt for multifunctional e-bikes
Implications - Moving beyond the speed of electric bicycles, consumers are turning to hybrid alternatives for added efficiency. Providing e-bikes that double as health monitors and cargo carriers, brands are not only offering a more multi-functional product, but a way for riders to make use of their travel time. [More]
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Score: 8.4
This Month and Hot Top 4 Examples: 84,688 Total Clicks Date Range: Jul 13 - Feb 15
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Kits for converting bicycles to ebikes make upgrading accessible
Implications - Cycling in urban areas has skyrocketed, but as commuters seek a quicker method to get around, kits for converting regular bikes to scooters are on the rise. Offering an enhanced level of customization, the kits allow bikes to be augmented while also creating a cost-effective means to upgrade. [More]
Score: 6.8
This Month and Hot Top 4 Examples: 3,252 Total Clicks Date Range: May 13 - Feb 15
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Share culture moves past renting and into giving
Implications - The modern consumer has a strong sense of community created by the feeling of closeness created by online interaction. This is the reason for the rise of share and rental culture. Using this idea for more noble causes, consumers are seeking ways to share intangible goods with the less fortunate by lending necessary resources. [More]
Filed in: EcoSocial Good
Score: 8.3
This Month and Hot Top 4 Examples: 33,226 Total Clicks Date Range: Feb 14 - Feb 15
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Washing machines include sustainable features for the eco-conscious consumer
Implications - The growing concern surrounding sustainability has prompted the eco-friendly design of appliances such as washing machines, which focus on reducing power and materials used during loads of laundry. These innovations reflect a greater trend of eco-consciousness, energy efficiency and personal responsibility, as consumers actively seek to lower their consumption within the home. [More]
Score: 8.2
This Month and Warm Top 4 Examples: 28,690 Total Clicks Date Range: Jul 13 - Jan 15
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Wasteful family lifestyles are addressed with eco-friendly products
Implications - Disposable products are a convenient option for families, but as consumer concern about the effect on the environment rises, many are seeking out eco-friendly alternatives for raising children. Everything from personal care products to home decor is getting a sustainable overhaul as parents look to decrease their carbon footprint and instill conscientious lifestyle habits earlier on. [More]
Score: 7.8
This Quarter and Hot Top 4 Examples: 7,809 Total Clicks Date Range: Mar 14 - Jan 15
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A demand for economical toys sees products crafted from recycled goods rise
Implications - Children tend to become bored of toys quickly, which has prompted the development of playthings crafted from upcycled goods to help reduce both cost and waste. This shift sees eco-friendly consumers instilling positive lessons in children earlier, which can, in turn, expand the industry trend from niche to more mainstream. [More]