PRO Trends Emerging opportunities for innovators, entrepreneurs and creative minds
Username
Remember Me!
Password
Trend Hunter Dashboards
Score: 7.6
Recent and Warm Top 4 Examples: 11,090 Total Clicks Date Range: Apr 14 - Aug 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Brands encourage product portability to appeal to the on-the-go consumer
Implications - As product packaging continues to be more connected to how consumers are choosing products, the incorporation of handles and carriers in packaging is helping to draw in those looking for an on-the-go-focused product. This packaging approach also denotes a shift away from supplementary bag use, as the product is carried as is. [More]
Score: 7.2
Recent and Warm Top 4 Examples: 4,944 Total Clicks Date Range: Jan 14 - Aug 14
DEMOGRAPHICS
Popularity
Activity
Freshness
A desire for a more sustainable experience prompts nature-friendly technology
Implications - Consumers are becoming hyper-aware of their effect on the environment, which is prompting them to look for as many eco alternatives as possible. The environmentally unfriendly nature of technology production is being offset with organic and eco-friendly designs that please the consumer looking for cost-effective alternatives. [More]
Score: 7.5
Recent and Warm Top 4 Examples: 5,814 Total Clicks Date Range: Apr 14 - Aug 14
DEMOGRAPHICS
Popularity
Activity
Freshness
As eco-conscious consumers grow their own produce, easy utilities offer guidance
Implications - The eco movement is seeing an increasing number of consumers grow their own produce, which is being supported with gardening tools designed for the novice gardener. Focused on ease of use, the innovations use digital connectivity or prepackaged seeds to make the task more approachable for younger generations with limited knowledge of how to cultivate plants. [More]
Score: 8
This Week and Hot Top 4 Examples: 20,839 Total Clicks Date Range: Apr 14 - Aug 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Commuting receives a digitized overhaul as consumers crave tech integration
Implications - Seeking more than mere sustainability, consumers are adding on digital features to activities like cycling to stay socially connected. Giving commuters access to such things as Bluetooth technology, these devices reflect the continuing expansion of digital integration, even among those who prioritize a more eco-friendly way of life. [More]
Score: 7.5
This Month and Warm Top 4 Examples: 17,957 Total Clicks Date Range: Oct 13 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Two opposing design aesthetics are meshed for contemporary consumers
Implications - Meshing juxtaposed design aesthetics, natural features, mixed together with clean, industrial lines, are invading the design world for a modern take on eco-focused design. As consumers grow to prefer open concept living and modern styling, they turn to new ways of integrating more familiar elements, like those inspired by the outdoors, into home design. [More]
Trend Hunter Services
Score: 7.5
This Month and Hot Top 4 Examples: 5,257 Total Clicks Date Range: Feb 14 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
The cosmetic industry shifts to deliver eco-loving consumers fresh choices
Implications - The eco movement is evolving to focus not only on decreasing consumption, but also finding sustainable choices, which is being seen in the cosmetic industry. As consumers become more drawn to products that boast similarities to original recipes but with a sustainable edge, the market will continue to shift to accommodate this growing market segment. [More]
Score: 8.1
This Quarter and V. Hot Top 4 Examples: 4,719 Total Clicks Date Range: May 14 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Salvaged food increases in popularity as consumers priotize a wasteless lifestyle
Implications - As lifestyles like freeganism become more widely accepted, consumers are becoming more aware of how much they waste. Recycled food consumption is transitioning from a niche choice to a way to decrease one's ecological footprint. This signifies how consumers are distancing themselves from lavish, wasteful lifestyles. [More]
Score: 6.6
This Quarter and Mild Top 4 Examples: 9,580 Total Clicks Date Range: May 12 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Greenery adapts to include dark and morbid aesthetics
Implications - Greenery takes a dark and edgy approach as macabre imagery becomes normalized in consumer culture. Mimicking things like skulls and fossils, products like planters add an eclectic flair to traditionally subtle household goods. This shift in the eco aesthetic reflects a continuing desire for shock value not only in media, but in everyday life as well. [More]
Score: 8.2
This Quarter and Hot Top 4 Examples: 11,181 Total Clicks Date Range: Oct 13 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
The backpack gets an eco overhaul to satisfy fashion and lifestyle demands
Implications - The backpack is a status symbol of the student, but as adolescents long to appear more mature, the eco-friendly rucksack takes rise. Equating sustainability with cultural prowess, students are opting for packs made of recycled and sustainable materials to blend eco benefits with practicality. [More]
Score: 9.1
This Quarter and V. Hot Top 4 Examples: 26,808 Total Clicks Date Range: Aug 13 - Jul 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Eco fashion is blended with retro designs to literally merge the old with the new
Implications - Consumers are becoming inherently aware of their effect on the environment, which is pushing them towards eco alternatives, but not at the expense of their personal style. The blending of retro styles and sustainability in fashion is driving the industry forward by allowing consumers to dress in vogue without guilt. This converges the patterns of retro resurgence and eco-fashion to satiate the consumer desire for rebirth in a more holistic way. [More]
Filed in: FashionEco