| Emailthis TrendEmail | Full Article (TrendHunter.com/id/166175)

Communicative Cookery Branding
Zing! Packaging Discloses its Contents with Friendly Callouts


By: Amelia Roblin (Superstar) Sep 4, 12
{SummaryTitle}

Typically, one does not seek out personality in a stirring spoon, but this is exactly what gives Zing! packaging the upper hand. The line of kitchen utensils presents itself above and beyond the simple and utilitarian expectations with a branding strategy that seeks to make friends.

Stickman Designs has come up with a playful recipe for enticing cooks into buy this range of colorful products. Firstly, the visual pleasure that the spectrum of silicone implements embodies is further adopted into the merchandizing scheme.

Vibrant blocks of color make up the tags, boxes and backings of Zing! packaging to ensure that the items really pop on the shelf. To reach out a little further, the pieces are personified and accessorized with sociable speech bubbles that express their culinary functions.



Source: thedieline
Readmore: behance.net



Related Trends:


Simple Sack Packaging
TrendHunter.com/id/160144



Delightfully Patterned Detergents
TrendHunter.com/id/163408



Coupled Can Branding
TrendHunter.com/id/163236



Plaything Food Protectors
TrendHunter.com/id/166173



Doodled Food Branding
TrendHunter.com/id/162265



Street Art Sauvignons
TrendHunter.com/id/161315



Prismic Cosmetic Containers
TrendHunter.com/id/166113



Simplistic Pastel Packaging
TrendHunter.com/id/162829



Wholesome Newborn Branding
TrendHunter.com/id/163432



Flatulence-Free Branding
TrendHunter.com/id/163066




Copyright © TREND HUNTER Inc.. All Rights Reserved.