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In this viral content keynote, founder of ‘I Can Has Cheezburger’ Ben Huh shares the success story of his website and how he and his team got to where they are today.
He begins his speech by discussing the simplicity of the Internet, which is often overlooked. Many individuals perceive Web 2.0 as this complex environment with lots of noise, variables and filtering, when actually, it can be reduced to two people sharing one piece of content and an experience.
To demonstrate what he means, Huh discusses some of the features of his popular blog such as the fact that its content is 100 percent user-generated, with over 8,000 submissions a day. His site began with the goal of making someone happy for five minutes a day. Huh sees consistency as the secret ingredient to his website’s mass appeal and huge success.