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The Vionnet 2013 Fall ready-to-wear collection is structured, voluminous and attempts to exaggerate and accentuate the female form. Vionnet is a true French fashion house and has a long lineage in fashion history. The brand commenced in 1912 and underwent a serious re-launch. The label is attempting to reinvent itself and appeal to a more mass and modern market. The fashion house is now designed by the talented Goga Ashkenazi. Ashkenazi presented a bold fall collection full of pieces any woman would die for.
Vionnet is an iconic brand that is growing and expanding. Ashkenazi knows this and attempted to pay homage to the brand’s past and bring its fashions to the future. Highlights from the contemporary collection include the bulky modular sweaters, the sculptural belts and the lavish tailored jackets.
The Vionnet 2013 Fall ready-to-wear collection is a step in the right direction for a label looking to modernize.