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Tiger Woods inked a deal with Gatorade to launch his own branded sports drink in 2007. This is believed to be Tiger’s first beverage endorsement and licensing deal. The â€œGatorade Tigerâ€ campaign was rolled out about 2 days ago to be followed by other products, all with flavors reportedly selected by Woods himself. While terms were not disclosed, last month Golfweek magazine said it was a five-year pact that might be worth up to $100 million. Gatorade Tiger has its own YouTube Channel.