| Emailthis TrendEmail | Full Article (TrendHunter.com/id/205156)

Soundwave Skyline Campaigns
The 'SoundCloud Without Borders' Campaign Transforms Cities into Sound


By: Alexander Lam (Star) Jul 16, 13
{SummaryTitle}

Using sound to replicate skylines, the ‘SoundCloud Without Borders’ campaign sculpts cities out of sound waves. Hosted on SoundCloud, the campaign has started by releasing ‘The Sound of London.’ The Sound of London recreates landmarks and skyscrapers in the iconic metropolis. The silhouettes of buildings like the Big Ben and St. Paul’s Cathedral were replicated through sound.

The promotion was launched to advertise mobile internet provider Fogg using SoundCloud. Since Fogg works to provide borderless internet in Europe, transmitting metropolis skylines is the perfect way to brand the startup as a truly freeing service.

SoundCloud Without Borders was designed and executed by ad agency Perfect Fools. Working with musician DJ Prova, the ad agency designed perfectly sculpted melodies to advertise the telecommunications startup in a cheap and efficient manner.



Source: fastcocreate
Readmore: foggmobile



Related Trends:


Sweet-Encrypted Message Campaigns
TrendHunter.com/id/200958



Musical Webvertising
TrendHunter.com/id/45608



Tweeting Pigeon Campaigns
TrendHunter.com/id/201447



Cellphone-Kissing Campaigns
TrendHunter.com/id/201043



Illicit Pizza-Smuggling Campaigns
TrendHunter.com/id/204019



Tweeting Music Apps
TrendHunter.com/id/188535



Fan-Immortalizing Donor Campaigns
TrendHunter.com/id/203848



Gluttonous Social Campaigns
TrendHunter.com/id/204653



Soundwave Typeface Ads
TrendHunter.com/id/201864




Copyright © TREND HUNTER Inc.. All Rights Reserved.