| Emailthis TrendEmail | Full Article (TrendHunter.com/id/53018)

Squishy Ad Campaigns
Play-Doh's Singapore Ads Show It's 'Safe No Matter What You Make'


By: Robyn Currie (Rockstar) Sep 14, 09
{SummaryTitle}

Play-Doh is well known for its soft, mailable qualities, and its ability to transform into just about any shape as fast as your imagination will let you. Now an ingenious Singapore Play-Doh ad campaign makes it clear to parents why they should choose it as their children’s toy. 

The ads use photos of a chainsaw, knife, matches, and prescription pills made of Play-Doh and tag lines on each that read “Safe No Matter What You Make” to really hammer home the message. The Singapore Play-Doh campaign makes it clear that even if you do choose to create a gun out of it, it will still just be Play-Doh.



Source: thejailbreak
Readmore: hasbro



Related Trends:


Gender-Bending Ad Campaigns
TrendHunter.com/id/49734



Forests As Lungs
TrendHunter.com/id/39975



Cheeky Laundry Ad Campaigns
TrendHunter.com/id/34437



Bewitching Ad Campaigns
TrendHunter.com/id/49653



Underground Ad Campaigns
TrendHunter.com/id/50429



Natural Chicken Promotions
TrendHunter.com/id/50924



Too-Cool-For-School Ads
TrendHunter.com/id/48699




Copyright © TREND HUNTER Inc.. All Rights Reserved.