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If a city council or public transit system want to know how it can improve the traveling conditions of its daily commuters, all the public transportation media intel that could possibly be desired can be found on all the various social media platforms.
From Twitter updates to Facebook Statuses the online buzz generated by rushed employees who travel every morning to work or those who just want to get around town is full of commentary on the way the commute is run. Details about traffic conditions, accidents on the road, weather, construction and rush hour are made note of on the thousands of online social accounts all across major cities in the world.
Public transportation media updates are frequent and fast, so that every connected commuter is in the know right away.