| Emailthis TrendEmail | Full Article (TrendHunter.com/id/108113)

Low-Res Recreation Campaigns
These Pixelated Atari Ads Remind Gamers of the Company's Roots


By: Amelia Roblin (Superstar) Apr 4, 11
{SummaryTitle}

It’s sometimes hard to picture the primitive days of arcade games and computer graphics, but these pixelated Atari ads provide nostalgic snapshots of sports enhanced with 8-bit equipment.

This clever campaign was designed with the help of The Republik advertising agency of New Zealand, overlaying photos of a tennis player, a football player and a golf tee with low-resolution white images. One can easily make out the cyber symbolism of a racket, a pig skin and a dimpled ball while the message below the company logo reads “Since 1972.”

These pixelated Atari ads are fundamentally simple, yet communicate the passage of time and technological expertise, reaching out to the consumer in a way that brings them back to a simpler time.



Source: adsoftheworld
Readmore: therepublik.net



Related Trends:


Big Mouth Hamburger Ads
TrendHunter.com/id/101659



Jaw-Growing Gum Ads
TrendHunter.com/id/106013



Clown's Play Prophylactics
TrendHunter.com/id/103834



Pregnant Man Fitness Campaigns
TrendHunter.com/id/106018



Inconvenient Textcessory Ads
TrendHunter.com/id/106007



Sentient Cookie Campaigns
TrendHunter.com/id/106014



Data-Deleting Ads
TrendHunter.com/id/105287



Swimming Pool Discos
TrendHunter.com/id/103836



Dazzling Dung Campaigns
TrendHunter.com/id/107278




Copyright © TREND HUNTER Inc.. All Rights Reserved.