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This online travel industry infographic is a culturally connected and well-designed capture of this changing market.
Designed with bright colors and appropriate graphics, including those that represent various social media platforms, the infographic is a comprehensive and easy to understand piece. One of the most staggering statistics on the chart is one that states that 87% of travelers use the Internet in order to plan their trips. Reflecting the increasing role of e-commerce in general, particularly with regard to this industry, those involved in the travel world will be intrigued by this infographic. The chart makes the most of the statistics available by organizing the data into clearly stated snippets of information.
The bottom line of this infographic is that both consumers and companies are becoming more reliant on the Internet, and social media specifically. Though this idea isn’t exactly groundbreaking, readers will come away from this with a better understanding of the way in which this tendency occurs.