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Today, objects are more valuable if they are capable of serving purposes other than the obvious; take the Objekten Keyring as the perfect example. Although it is clearly made to keep keys in order as well as easily accessible and recognizable, it doubles as a handy iPhone stand for those moments when such a thing is needed. Considering that keys are often on hand when on the go, the Objekten Keyring ensures that people are prepared for a situation when distraction or entertainment is desired.
Designed by Alain Berteau, the Objekten Keyring is made out of leather, which has rough edges in part because its recycled and is split in the middle. When one of the bands is popped back, a notch is revealed for the smartphone.