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This beautiful commercial is definitely buzz-worthy.
Nokia’s HK Honey commercial is a documentary short, which follows a young product designer and beekeeper as he interacts with Hong Kong, and his bees. He is the founder of HK Honey, a creative collective of beekeepers and designers fighting for their bumble-buddies.
From the video, viewers learn about the great importance of honey bees in the Hong Kong environment, and how their population is threatened by urban cities. The beekeeper also describes how the network of beekeepers and local honey suppliers are connected, which is perhaps a subtle hint at Nokia’s products and services.
Nokia’s HK Honey commercial is beautifully shot, and was perhaps filmed with one of its own high-res cameras. Nokia’s HK Honey commercial is “un-bee-lievably” beautiful, and gives us insight into the lives of our pollinating pals.