| Emailthis TrendEmail | Full Article (TrendHunter.com/id/155640)

Painfully Fashionable Drugstore Ads
The NK Pharmacy Campaign Appeals to Stylish Individuals


By: Meghan Young (Superstar) Jun 8, 12
{SummaryTitle}

At first glance, the NK Pharmacy campaign looks like a typical editorial found in a fashion magazine. For those who like to read the fine print (or any print for that matter), they will discover that this series of ads revolve around the alleviation of pain. It is hilarious to note that typical model poses can be interpreted as ‘period pain,’ ‘back pain,’ and ‘cold sore.’

The NK Pharmacy campaign was created by Stockholm-based ad agency Garbergs. Part of the Swedish retailers’ Health Initiative, the NK Pharmacy campaign promotes their fast prescription service, sound advice and reliable expertise. Photographed by Joel Rhodin and styled by Nike Fröhling Felldin, the ad campaign was art directed by Johan Wilde and Mattias Dahlqvist.



Source: ibelieveinadv
Readmore: garbergs.se



Related Trends:


Golden Beach Fashion Ads
TrendHunter.com/id/155549



Spice-Suffering Dog Ads
TrendHunter.com/id/155265



Touching Morning Treat Ads
TrendHunter.com/id/155427



Exotic Futuristic Fashion Ads
TrendHunter.com/id/155543



Inky Music Icon Ads
TrendHunter.com/id/155406



Wrung-Out Shirt Ads
TrendHunter.com/id/155392



Iconic Baby Music Ads
TrendHunter.com/id/155473



Brick-Blending Woman Ads
TrendHunter.com/id/155396



Stimulated Roller Coaster Ads
TrendHunter.com/id/155455




Copyright © TREND HUNTER Inc.. All Rights Reserved.