| Emailthis TrendEmail | Full Article (TrendHunter.com/id/164401)

Fan-Made Drink Ads (UPDATE)
Mountain Dew DEWeezy Project Enters Story-Making Phase


By: Katherine Vong (Superstar) Aug 21, 12
{SummaryTitle}

Recently, Trend Hunter featured the Mountain Dew DEWeezy project featuring Lil Wayne, a project in partnership with the mentoring program Stoked that aims to inspire creativity among youth and get them involved in the production of a new Mountain Dew commercial.

The Mountain Dew DEWeezy project recently asked fans on its dedicated website to submit ideas and inspiration for the new spot. The project has also just completed the second phase, in which fans were invited to Mountain Dew’s headquarters to meet with the Stoked and Mountain Dew brand team to create the storyline for the commercial. At the meeting, the participants met with director Chris Robinson and worked together to pitch different story ideas. Fans can vote for the story ideas they like best by visiting the dedicated DEWeezy website.



Source: psfk
Readmore: deweezy



Related Trends:


Interactive Bat Caves
TrendHunter.com/id/160756



Vintage Pop Can Ads
TrendHunter.com/id/107587



Action Hero Beer Ads
TrendHunter.com/id/116158



Arcade Skate Parks
TrendHunter.com/id/114797



Paint Gun Graffiti Portraits
TrendHunter.com/id/120096



Devious Chip Promotions
TrendHunter.com/id/127038



Plastic Bottle Sportswear
TrendHunter.com/id/132690



Malt Soda Rebranding Contests
TrendHunter.com/id/163331



Crowdsourced Rapper Projects
TrendHunter.com/id/162648




Copyright © TREND HUNTER Inc.. All Rights Reserved.