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Michal Pudelka photography exhibits the synchronization of females in groups with outfit coordination and group activities. The Czech art director and photographer is making a social commentary about the lack of individuality in society. Pudelka forces the viewer to question the depictions we see in media and other outlets and take a stance to the perception of beauty and individuality.
His photo series takes an extremist approach, dressing the female models in identical outfits, making them pose similarly and placing them to seem complacent and unoriginal. Michael purposely frames his impeccable photographs to be intense to garner attention and provoke people to think, ingest and formulate their own original opinions. Michal Pudelka photography is powerful, packs a passionate message and encourages everyone to raise their freak flag.