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Cloud Computing Technology Executive Marc Ferrentino talks about how to leverage social media tools in a workplace to better engage employees in collaboration.
He discusses how to create a corporate social network in an enterprise and demonstrates what the added benefits of having this form of office interaction are. He does this using examples from his own career, discussing how he created Chatter and sharing how this changed the environment of his enterprise for the better. By incorporating a corporate social network within his business, Marc shows how he was able to not only create better communication within the organization, but also bring consumer concepts into it as well. In this important talk, Marc Ferrentino shows why it is so important for companies to embrace a corporate social network and how they can develop their own.