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Ludacris hooked up with a reality show producer to collaborate on a website called WeMix.com. They tout the site as a place for unsigned talent, singers, writers, musicians, and producers to get together.
It’s a social net for people who want to break into the music recording industry. Users are encourage to collaborate and if a break-out occurs, WeMix might set up a jam with well known artists (like Ludacris) to jam. WeMix may be the new model for record labels.