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Libertine-Libertine’s Fall/Winter 2010 Ad campaign is so out there, you just might lose sight of their intention to sell clothes. But maybe that is the point; after all, people don’t want to be bombarded with ad campaigns designed to convince them to buy, buy, buy.
Libertine-Libertine’s Fall/Winter ad campaign is unusual to say the least, but their fall and winter line is actually well executed. An eco-friendly line of upcycled and repurposed clothes, it perhaps sheds some light on the ad as a message to reuse instead of reinvent.