Pop-Up Tissue Ads
Kleenex Print Campaign Will Be There for Your Glory or Failure
By: Luisa Amanda Gomes
Apr 21, 10
The latest Kleenex print campaign is full of creativity. Advertising agency JWT uses colorful artwork that looks textile, very similar to a child’s pop-up book. Aside from eye-catching illustrations, Kleenex has come up with an interesting concept.
Kleenex tissue will always have a place in your life, which they make apparent with this ad campaign. Viewers of the Kleenex print campaign will be clutching their tissues whether they’re in situations of glory, failure, acceptance or rejection—which is why I always have a box near me.
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