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The Jennifer Morris AW13 collection maintains the prettiness often associated with spring and summer by giving the looks a darker turn. In place of light and whimsical pastels, the line is rife with rich purples, greens and blues. Yet the designer did add some paler shades to create a nice sense of contrast.
Starring Nevs Women London model Jenny Fisher, the Jennifer Morris AW13 lookbook was snapped by photographer Eamonn McCabe, who was assisted by Anna Michell. It was shot in studio against a grey backdrop. Creating a moody atmosphere, the photoshoot is still unable to dampen the playful feminine spirit pervasive throughout.
In addition to the range of colors, the Jennifer Morris AW13 collection is filled with varying silhouettes, tons of textures and fun details.