| Emailthis TrendEmail | Full Article (TrendHunter.com/id/140679)

Macho Cocoa Branding
'Stache Chocolate' by Jenn Sager is Manly


By: Ana Lopez (Star) Jan 30, 12
{SummaryTitle}

Thanks to charity movements like Movember and the hipster subculture, mustaches are now regarded as hip and trendy, which is why graphic designer Jenn Sager used the many historical traditions behind mustaches to create the branding identity of ‘Stache Chocolate.’ This delicious product comes in a manly packaging featuring a traditional handlebar mustache.
 
“I wanted to embrace and celebrate a trendy artisan chocolate by creating a package, using the most iconic symbol of the trendiest people I know,” explains the designer in reference to a mustache. By glorifying the hip whiskers and those who sport them, Stache Chocolate tries to relate itself with a specific type of customer.

The Stache Chocolate found its market niche and developed its whimsical brand around it.



Source: thedieline
Readmore: jennsager



Related Trends:


Blooming Candy Boxes
TrendHunter.com/id/138704



Artisan Food Packaging
TrendHunter.com/id/138406



Personified Fruit Branding
TrendHunter.com/id/139691



Brash Beer Branding
TrendHunter.com/id/138001



Medicinally Marketed Treats
TrendHunter.com/id/140280



Chocolate Champagne Bubbles
TrendHunter.com/id/138413



Haute Hawaiian Packaging
TrendHunter.com/id/138409



Homey Heirloom Packaging
TrendHunter.com/id/138992



Red Rooster Packaging
TrendHunter.com/id/140220




Copyright © TREND HUNTER Inc.. All Rights Reserved.