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Despite the underlying darkness in the Gucci Pre-Fall 2012 campaign, the images are rich and warm. The soft red light diffusing over the entire scene helps to create this wealth of warmth while also giving the scenes a hellish appeal that is accentuated by the devilish stares models Karmen Pedaru and Nadja Bender give the camera at every turn.
The Gucci Pre-Fall 2012 campaign was lensed by photography duo Mert Alas & Marcus Piggott. Shot in the booth of an upscale restaurant, male model Staffan Lindstrom poses alongside the two wavy-haired beauties in dapper looks that complement the elegantly seductive ensembles they themselves are clad in. Showcasing the tailored pants, jumpsuits and blouses of the latest collection, the Gucci Pre-Fall 2012 campaign sleekly feminine and glamorous.