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Deforestation Comparison Ads
The Greenpeace Australia Ad Spurs Many Flames


By: Tiana Reid (Rockstar) Jun 23, 10
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The world is abuzz with World Cup madness, but some of the broadcasters aren’t as optimistic as others. The Greenpeace Australia ad shows the dark side of soccer (or ‘football’) by comparing the amount of trees cut down to the field on which our national teams are currently playing.

At the end, the Greenpeace Australia ad reads, “Every two seconds an area of forest the size of a football pitch is being cut down.”

Definitely something to think about.



Source: adweek.blogs
Readmore: greenpeace.org



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