The Power of Risk in Business
Kraft Foods CEO Irene Rosenfeld Discusses Being Fearless at Work
By: Jaime Neely
Mar 25, 13
Irene Rosenfeld, the CEO of Kraft foods (known now as Mondelēz International, Inc.) offers valuable advice on the subject of being fearless at work, in business and in life. Her speech on her experiences as the CEO of the largest food brand in the world, explores her decision to buy Cadbury. She argues that taking huge risks—like that one—creates an environment in which businesses are more likely to succeed.
She states, “It is a simple fact that you can’t steal second base if your foot is firmly planted on first.” Rosenfeld argues that taking risks, especially in the earlier part of one’s career, is the best way to not only get ahead, but also to learn valuable lessons that will be useful for many years to come.
For more inspiration from influential leaders in business, check out these 30 speeches on being fearless in business at Keynotes.org.
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