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ESPN sideline reporter Erin Andrews is the newest member of the Reebok Zigslash team. Erin Andrews joins athletes like Sidney Crosby and Peyton Manning who have all been pitching Reebok’s new shoe.

This is interesting because Erin Andrews is neither a celebrity nor an athlete. You have to wonder if Reebok is unwittingly paving the way for others involved in sports media to get lucrative endorsement deals. I can’t wait to see a Joe Buck tracksuit or a Chris Berman shoe pack.

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