Family Bonding Branding
The Dinner Time Pasta Project Captures the Essence of Meals
By: Carly Foy
Jul 17, 11
The Dinner Time Pasta branding was a project done by students Dan Ogren and Kaz Ishii from the Savannah College of Art and Design.
The project was to create a brand from scratch. The duo said of their project design, “[We wanted to] put a strong emphasis on family gathering. It distinguishes itself from competitors by making a bold statement with a less traditional Italian look.”
The packaging for Dinner Time Pasta used a simple color scheme of orange and black with accents of a cardboard brown color.
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