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‘Saturday Mfg.’ came up with a creative cookie packaging design for ‘Thelma’s Treats’ that infuses boxes with the same love that is baked into its homemade goods.
Thelma’s Treats is a cookie delivery business, named after the owner’s Great-Grandma. In honor of her 108th birthday, the renowned snickerdoodles got a rebranding. The new boxes are designed to look like old-fashioned stoves and the cookies come out of the box the same way—appearing as if they are sliding out of an oven on baking sheets.
Although the design conveys a sense of nostalgia, the design feels fresh and it is a perfect way to share a bit of love from Grandma’s kitchen with the world.