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As evidenced by these commercial trends, the information age calls for ads to be made with the Internet in mind. Media consumption habits were flipped on their head in 2012, as consumers started watching TV on the Internet, browsed the Internet on their TVs and only ate meals they could proudly post on Instagram.

Smart companies and ad agencies filled with talent took advantage of this change in 2012, creating commercials, such as the iconic editor style raps featuring Anna Dello Russo for H&M, that were made with the intention of going viral on the Web. Other amazing examples include undead auto ads and 90s sitcom flashback campaigns.

Ultimately, the angles haven’t changed too much—nostalgia, goofiness and emotional appeal still are prominent in commercials—but the execution is much different. To get more familiar with the patterns and fads seen in the commercials of 2012, check out Trend Hunter’s Commercial Trend Report.

Masked Dystopic Dames
TrendHunter.com/id/166224

Chic Reusable Packaging
TrendHunter.com/id/139237

Hipster-Punk Pictorials
TrendHunter.com/id/171824

Topple-Proof Suds
TrendHunter.com/id/145618

Bikini Model Milk Advertisements
TrendHunter.com/id/148150

Interactive Bicycle-Building Stores
TrendHunter.com/id/146535

Sneaky Alcoholic Decoys
TrendHunter.com/id/154941

Meme-Inspired Commercials
TrendHunter.com/id/145786

Jobless-Celebrating Ads
TrendHunter.com/id/167576

Fun Beachy Fragrance Films
TrendHunter.com/id/158436

Ironic Advertising Blogs
TrendHunter.com/id/159083

Futuristic Psychedelic Catwalks
TrendHunter.com/id/172112

Defaced Billboard Marketing
TrendHunter.com/id/140129

Face-Replaced Pop Ads
TrendHunter.com/id/149168

Trippy Author Advertisements
TrendHunter.com/id/145459

Disney-fied Action Trailers
TrendHunter.com/id/153925

High Performance Skater Jeans
TrendHunter.com/id/158736

Human-Herding Canine Ads
TrendHunter.com/id/145207

Word-of-Mouth Marketing Charts
TrendHunter.com/id/159295

Humorous Cheap Pizza Comparisons
TrendHunter.com/id/158626

Devotion Doll Dramas
TrendHunter.com/id/139951

Majestic Feline Heating Ads
TrendHunter.com/id/174889

Parachuting Cat Commercials
TrendHunter.com/id/173551

Apocalyptic Auto Ads
TrendHunter.com/id/153303

Social Media Comparison Charts
TrendHunter.com/id/153117

Audacious Gender Portrayals
TrendHunter.com/id/164818

90s Sitcom Flashback Campaigns
TrendHunter.com/id/146465

Urinating Fashionista Ads
TrendHunter.com/id/155820

Opinionated Clothing Holders
TrendHunter.com/id/151369

Auto Brand Repositioning Tactics
TrendHunter.com/id/138448

Personal Victory Bands
TrendHunter.com/id/158977

Kid-Size Comic Book Characters
TrendHunter.com/id/148797

Athletic Parenting Acknowledgements
TrendHunter.com/id/157859

Serene Scenic Lookbooks
TrendHunter.com/id/151879

Ambitious Denim Campaigns
TrendHunter.com/id/161817

Crystallized Lipstick Ads
TrendHunter.com/id/159356

Breakfast-Promoting Olympic Ads
TrendHunter.com/id/161816

Absurd Animal Campaigns
TrendHunter.com/id/159514

Odor-Covering Chip Commercials
TrendHunter.com/id/140191

Comical Olympic Travel Ads
TrendHunter.com/id/161690

Phone Security Cases
TrendHunter.com/id/160230

Molecular Mirror Apps
TrendHunter.com/id/151330

Dancing Denim Adverts
TrendHunter.com/id/145703

Cheeky Bear Hair Commercials
TrendHunter.com/id/158285

Secret Winter Wonderland Ads
TrendHunter.com/id/137033

Viral Crime-Foiling Commercials
TrendHunter.com/id/172119

Game-Centered Couture Promotions
TrendHunter.com/id/162323

Luxe Escapade Promotion Videos
TrendHunter.com/id/173129

Hysterical Cosmetic Campaigns
TrendHunter.com/id/151258

Infomercial-Mocking Hair Ads
TrendHunter.com/id/164042

Suctioned Supermodel Vacuum Ads
TrendHunter.com/id/137947

Bitter Celeb Christmas Advertisements
TrendHunter.com/id/174334

Eco-Friendly Cola Pouches
TrendHunter.com/id/159291

Iconic Editor Style Raps
TrendHunter.com/id/166458

Men-as-Meat Commercials
TrendHunter.com/id/158447

Synchronizing Contraception Campaigns
TrendHunter.com/id/140727

Intentionally Viral Videos
TrendHunter.com/id/139784

Industrial Box Workouts
TrendHunter.com/id/138869

Superb Superhero Branding
TrendHunter.com/id/150285

Voyeuristic Fashion Films
TrendHunter.com/id/140461

Video Game Fitness Ads
TrendHunter.com/id/158978

Cryptic Athletic Wear Campaigns
TrendHunter.com/id/147294

Fast Food Sharing Initiatives
TrendHunter.com/id/139245

Futuristic Fashion Films
TrendHunter.com/id/167861

Deliciously Corrupt Snack Ads
TrendHunter.com/id/167651

Alluring Coastal Gem Campaigns
TrendHunter.com/id/163283

Blocked Batman Trailers
TrendHunter.com/id/147483

Glamorous Puppet Drink Ads
TrendHunter.com/id/138442

QR Code Nightlife Apps
TrendHunter.com/id/139863

Rowdy Punk Princess Ads
TrendHunter.com/id/162307

Smelly Olympic Campaigns
TrendHunter.com/id/161490

Quirky Questioning Ads
TrendHunter.com/id/161920

Survival Fashion Films
TrendHunter.com/id/145325

Fairy Tale Murder Commercials
TrendHunter.com/id/144511

Ornamentally Glitzy Campaigns
TrendHunter.com/id/170431

Bostonian Hipster Campaigns
TrendHunter.com/id/163775

Upgraded Everything Commercials
TrendHunter.com/id/141214

Fashionable Feline Troublemakers
TrendHunter.com/id/140167

Funky Furry Promotions
TrendHunter.com/id/150869

Zoned-Out Kid Campaigns
TrendHunter.com/id/139657

Crowdsourced Pizza Cars
TrendHunter.com/id/163749

Candy Disease Ads
TrendHunter.com/id/145062

Chinese Calendar Car Ads
TrendHunter.com/id/140738

Faceless Designer Collaborations
TrendHunter.com/id/156242

Mirrored Mystique Campaigns
TrendHunter.com/id/165397

Secret Agent Soft Drinks
TrendHunter.com/id/164600

Extreme Zombie Grannies
TrendHunter.com/id/150701

Profane Beer Commercials
TrendHunter.com/id/137867

Honking National Anthems
TrendHunter.com/id/160419

Extreme Driving Demos
TrendHunter.com/id/160882

Fan-Serenading Football Stars
TrendHunter.com/id/140262

Rebellious Coffee Campaigns
TrendHunter.com/id/139905

Songstress Shoe-Coveting Ads
TrendHunter.com/id/160201

Viral Virus Awareness Videos
TrendHunter.com/id/147019

Fainting Flash Mobs
TrendHunter.com/id/148398

Amusing Undead Auto Ads
TrendHunter.com/id/141085

Emotional Hero-Exposing Clips
TrendHunter.com/id/156059

Bar-Transforming Brews
TrendHunter.com/id/159146

Adorable Dog-Driving Ads
TrendHunter.com/id/142008

Luminous Fashion Ads
TrendHunter.com/id/144894