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Redesigned Corporate Cafes
'Coffee and Tea' is Starbucks' Latest Attempt at Not Looking Lame


By: Robyn Currie (Rockstar) Jan 13, 10
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I am not going to hate on Starbucks too much here, they have paid my bills for a few years, and still do. But we could all see trouble a brewing, and to face the problems head on, ‘Coffee and Tea’ was devised.

This is the re-branding, and relaunching of the chain. An attempt to not look so yuppie-ish to the urban artist, and to be a little bit more country to the rural folk. With rustic hardword floors, the mysterious removal of the eponymous green siren, Coffee and Tea still promises to deliver your obnoxious latte that has a temperature requirement.



Source: freshnessmag
Readmore: tmagazine.blogs.nytimes



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