| Emailthis TrendEmail | Full Article (TrendHunter.com/id/109687)

Pin-Up Pop Branding
Coca-Cola 125th Anniversary Soda Cans Celebrate the Past


By: Summer Luu (Rockstar) Apr 23, 11
{SummaryTitle}

In celebration of Coca-Cola 125th Anniversary, the company has given the pop cans a makeover that brings back nostalgic memories from the past.

Bulletproof, a branding and packaging agency, worked with the NWEN brand team to create a rich identity behind the soda’s iconic brand and its success from the past 125 Years. In using a timeless emotion to connect with the pop’s consumers, the visual design team revisits the sexy era of when it all started. Inspired by the 1940’s, the design involves iconic World War II pin-ups—more specifically the glamorous Varga Girls of the era.

Coca-Cola has always marketed the fizzy beverage as a drink for occasions and associated memories, and the Coca-Cola 125th Anniversary soda cans definitely reconnect consumers with wonderful moments from the past.



Source: thedieline
Readmore: wearebulletproof



Related Trends:


Supernatural Soft Drinks
TrendHunter.com/id/91455



Summer-Ready Soda Cans
TrendHunter.com/id/41711



Cola Couture Canteens
TrendHunter.com/id/90839



Electronic Duo Designs
TrendHunter.com/id/104372



Celebratory Pop Cans
TrendHunter.com/id/109384



Cartoon Bottle Branding
TrendHunter.com/id/102936



Fashionable Beverage Bottles
TrendHunter.com/id/31509



Soccer Star Drinks
TrendHunter.com/id/77922




Copyright © TREND HUNTER Inc.. All Rights Reserved.