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‘Clean Happy’ by Method is a quirky video promoting a global brand campaign in a crusade to spread eco-friendly products. Method, a company responsible for environmentally conscious household and personal care products, aims to make cleaning fun with this musical commercial. This colorful and chirpy video is definitely attractive and will wheel consumers into the world of green cleaning.
Method’s brand anthem video is based on an indie-rock song called ‘Young Blood’ by The Naked and Famous. The video shows a creative way to clean and even promotes green products such as a 40-foot light installation made by thousands of Method hand wash bottles.
“Method stands for a more enjoyable cleaning experience, and we want to show that cleaning doesn’t have to be such a chore,” states Eric Ryan, Method’s co-founder and chief brand architect. “It can actually make you feel good and at the same time be safe for you, your family and the planet.”
From April onwards, Method will launch more fun videos to showcase products such as cleaning spray, hand wash, dish soap and laundry detergent.