| Emailthis TrendEmail | Full Article (TrendHunter.com/id/168441)

30 Speeches on the Brain and Decisions
From The Power of Perspective to The Nature of Choice


By: Jaime Neely (Rockstar) Sep 28, 12
{SummaryTitle}

This collection of speeches on the brain and decisions features insights from some of the world’s leading psychologists. These speeches discuss how a human makes a decision, the different factors playing a role in that process and how brands and marketers can tap into this information to benefit their companies.

Discussing topics such as the freedom of choice, the influence of perspective and why someone commits more evil deeds than the next person, these speakers present fascinating statistics and share shocking results of tests and experiments.

Dan Ariely, one of the most interesting and revolutionary psychologists of today, explores human decision-making and irrational behavior in his keynotes. His speeches highlight the different short-cuts the human brain will take and why it often ends up making an illogical decision.

Advertising guru Rory Sutherland explains how the way something is framed can completely transform the way it is perceived or valued.

Speakers such as Alan Deutschman and Barry Schwartz explain why some people today struggle to make decisions and why they are unable to change their behavior despite knowing the harm it may or may not cause.

These speeches on the brain and decisions explore the way the human mind has evolved over time and how concepts such as rationality, evil and creativity are shaped.



Source: trendhunter



Related Trends:


Illusions in Decision-Making
TrendHunter.com/id/137608



Money Changes Everything
TrendHunter.com/id/146178



Making Ideas Stick
TrendHunter.com/id/141399



The Process of Feeling
TrendHunter.com/id/142900



How to Bypass Temptation
TrendHunter.com/id/168371



Empathy and Emotion in Decision-Making
TrendHunter.com/id/147200



The Value of Intuition
TrendHunter.com/id/162635



The Placebo Effect
TrendHunter.com/id/144310



The Pursuit of Self-Transcendence
TrendHunter.com/id/145704



Getting People to Change
TrendHunter.com/id/138074



The Nature of Choice
TrendHunter.com/id/142001



Mapping Social Behavior
TrendHunter.com/id/142396



Scientifically Evaluating Motivation
TrendHunter.com/id/141757



Making Choices Easier
TrendHunter.com/id/141808



The Power of Perspective
TrendHunter.com/id/151558



The Faults of Moral Code
TrendHunter.com/id/141826



Making Better Choices Today
TrendHunter.com/id/137594



The Origin of Morality
TrendHunter.com/id/143219



The Evolution of Morality
TrendHunter.com/id/134698



The Brain and Free Will
TrendHunter.com/id/144326



Self-Deceptive Patterns
TrendHunter.com/id/141714



The Downsides to Freedom
TrendHunter.com/id/149520



Pain and Social Adaptation
TrendHunter.com/id/143664



The Nature of Evil
TrendHunter.com/id/151396



Irrational Online Behavior
TrendHunter.com/id/146352



A Medley of Perceptions
TrendHunter.com/id/139920



The Inability to Notice
TrendHunter.com/id/159673



Evolutionary Origins of the Mind
TrendHunter.com/id/148870



Forming Rational Perceptions
TrendHunter.com/id/160869



Real Reaction to Fake Stimuli
TrendHunter.com/id/152623




Copyright © TREND HUNTER Inc.. All Rights Reserved.