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Dollar Bill Marketing
Art Marcovici's 'Cashvertise' Uses Money as Ad Space

By: Allison Love (Rockstar) Aug 20, 10

Art Marcovici’s ‘Cashvertise’ is an interesting and innovative conceptual method of advertising, where the bill becomes the ad space. The idea is to replace the images that you typically see on bills, in this case the $100 bill becomes ads for various companies.

The ads featured on these bills in particular are for companies like Mattel, American Express, Campbell and the Home Depot. Art Marcovici’s Cashvertise is an innovative way to approach marketing techniques!

Source: notcot.org
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