| Emailthis TrendEmail | Full Article (TrendHunter.com/id/145325)

Survival Fashion Films
The Reform Clothing Co. Ad Promotes Apocalyptic Apparel


By: Melody Wakefield (Rookie) Mar 12, 12
{SummaryTitle}

Reform Clothing Co. is an Australian company specializing in highly customizable varsity jackets. Its fresh 2012 marketing line is designed to appeal to both new graduates and those anticipating the rumored end of the world.
 
The photos black out everything except the jackets, and the film shows the live models being chased by stylish zombies. The genius of this campaign is in the fun synthesis of the traditional varsity jacket’s dual nature of concentrated color and athletic attitude. As a bonus, these looks are perfect for spring and summer of 2012. In fact, a lot of brands are offering their own take on this classic style. So what are you waiting for? Grab your apocalypse varsity jacket now from Reform Clothing Co.



Source: reform.au
Readmore: vimeo



Related Trends:


Highlighter Haired Ads
TrendHunter.com/id/145034



Eccentric Couple Captures
TrendHunter.com/id/145252



Slick Hipster Styles
TrendHunter.com/id/120126



Casual Collegiate Captures
TrendHunter.com/id/137209



Grown-Up Letterman Outerwear
TrendHunter.com/id/126665



Post-Apocalypse Parties
TrendHunter.com/id/126025



Luminous Zombie Bashers
TrendHunter.com/id/135749



Festive Foreboding Vinos
TrendHunter.com/id/136051



Fruit-Hued Auto Abodes
TrendHunter.com/id/145036




Copyright © TREND HUNTER Inc.. All Rights Reserved.