The Radically Porsche Competition Reskins the Cayman
Michael Hines — January 22, 2011 — Autos
The Radically Porsche competition is giving 30 designers around the world a chance to design their own skin for the Porsche Cayman. The winner of the competition will get a free scholarship to the master's degree program at Scoula Politecnica di Design in Milan, Italy.
The Radically Porsche competition gives the Cayman so many new looks, it's easy to forget that you're looking at the same car. Voting for the top 30 entries ends on January 31, at which time the top four designs will get their skins put on actual Caymans for the final round of voting. I knew I should have gone to art school.
The Radically Porsche competition gives the Cayman so many new looks, it's easy to forget that you're looking at the same car. Voting for the top 30 entries ends on January 31, at which time the top four designs will get their skins put on actual Caymans for the final round of voting. I knew I should have gone to art school.
Trend Themes
1. Car Design Competitions - Opportunity to engage with designers and tap into creative concepts for car customization.
2. Scholarship Programs - Opportunity to support and invest in emerging talent in the design field.
3. Interactive Consumer Engagement - Opportunity to involve consumers in the design process and create buzz around the brand.
Industry Implications
1. Automotive - Opportunity to leverage consumer preferences for personalized car designs and customization.
2. Education - Opportunity to collaborate with academic institutions to nurture design talent and promote brand association.
3. Marketing and Advertising - Opportunity to utilize innovative design competitions to enhance brand visibility and consumer engagement.
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