The Colorful 'Digitizer' Bike was Designed to be Noticed
Amanda Chang — November 23, 2010 — Art & Design
References: animalnewyork & bornrich.org
The colorfully designed 'Digitizer' bicycle is guaranteed to be the bike that gets you noticed on the streets. A collaboration between Affinity Cycles and Japanese artist Kenzo Minami, the 'Digitizer' will assure that passersby see you and avoid hitting you on the streets.
Currently, the fancy 'Digitizer' bike is being held on display at Wired's NYC store. With only 20 bikes in the making, each 'Digitizer' will be selling for approximately $5,000.
Implications - My favorite part about the bike has got to be the various accents on its wheels. Whether it's the white, red, and blue patter or the rainbow ring down the middle of its wheel, you can be sure this bike's a winner in the looks department.
Currently, the fancy 'Digitizer' bike is being held on display at Wired's NYC store. With only 20 bikes in the making, each 'Digitizer' will be selling for approximately $5,000.
Implications - My favorite part about the bike has got to be the various accents on its wheels. Whether it's the white, red, and blue patter or the rainbow ring down the middle of its wheel, you can be sure this bike's a winner in the looks department.
Trend Themes
1. Colorful Bicycles - The trend of colorfully designed bicycles offers opportunities for creative collaborations and unique visual experiences for riders.
2. Limited Edition Bikes - The trend of producing limited edition bikes presents opportunities for exclusivity and premium pricing strategies in the bicycle industry.
3. Artistic Collaborations - The trend of collaborating with artists to design bicycles opens up opportunities for unique and eye-catching designs that appeal to art and design enthusiasts.
Industry Implications
1. Cycling Industry - The cycling industry can capitalize on the trend of colorful bicycles by introducing new product lines with vibrant designs to attract style-conscious consumers.
2. Art and Design Industry - The art and design industry can benefit from artistic collaborations in the bicycle sector by exploring new avenues for creative expression and showcasing art on a functional object.
3. Retail Industry - The retail industry can tap into the trend of limited edition bikes by partnering with bicycle manufacturers to offer exclusive product releases, generating excitement among consumers and driving sales.
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