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Innovative Tourism Models

Aoka Offers Insightful Community-Building Trips in Brazil

— November 11, 2010 — Social Good
Traveling can be heavy on social, environmental and economic consequences—both positive and negative. Aoka is a Brazil-based sustainable tourism operator that just doesn’t focus on the environment that many eco-tourism organizations tend to. Economic and social aspects are also important in creating an unforgettable trip for its clients and developing the local communities.

According to its website, Aoka is based on the idea that you can both “experience the diverse realities that enrich this world” and “contribute to the sustainable development of communities and regions that you get to know.” Together, Aoka offers insightful travel opportunities while at the same time creating solutions to social and environmental problems.

The key tenets for Aoka include: sustainable management practices, intercultural exchange, economic empowerment for local regions, promoting local products and services in each community visited, support natural resources, create a partnership network with the community and NGO workers in order to promote fair trade, transparency and sustainability on all fronts. In all its efforts, Aoka attempts to uphold the Global Sustainable Tourism Criteria.

Aoka’s philosophy is one that strives for social consciousness and environmental awareness, by emphasizing the realization that joy can come from responsible interactions and exchanges with other cultures.

Aoka offers a variety of trips, from ‘Eco-Spiritual Learning Journey’ to ‘Offshore: Surfing the Green Coast’ and ‘Beta Experience in Ubatuba and Paraty.’ With Aoka, you can experience a life-changing trip, while at the same time engaging in responsible activities and making small changes in the communities that you visit.

Contact Information:
Aoka Website
R. Ibiraçu, 226
São Paulo, SP
Brazil
Telephone: +55 11 3562 1320
Trend Themes
1. Sustainable Tourism - Aoka focuses on sustainable management practices, promoting local products and services, and supporting natural resources to offer innovative travel opportunities.
2. Community-building Trips - Aoka emphasizes economic empowerment for local regions and creating a partnership network with communities and NGOs, presenting a disruptive innovation in the tourism industry.
3. Social and Environmental Responsibility - Aoka's philosophy promotes social consciousness and environmental awareness, offering trips that allow responsible interactions and exchanges with other cultures.
Industry Implications
1. Eco-tourism - Aoka's sustainable tourism practices and focus on promoting local products align with the eco-tourism industry, presenting disruptive innovation opportunities.
2. Travel and Hospitality - Aoka's community-building trips and emphasis on responsible activities create disruptive innovation opportunities in the travel and hospitality industry.
3. Sustainable Development - Aoka's commitment to sustainable management practices and economic empowerment for local regions presents disruptive innovation opportunities in the sustainable development industry.
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