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Dog Fitness Water

Pet Sweat is an Energy Drink for Dogs

— October 31, 2010 — Lifestyle
The Pet Sweat energy drink isn't just another funny foreign brand name that got lost in translation. The name actually has some descriptive merit, although the drink is made for pets rather than out of their perspiration.

Pet Sweat is essentially an energy drink for dogs, which makes its naming mechanism similar to another another energy drink -- Gatorade, which was originally used by the Florida Gators football team.

Implications - People are becoming growingly concerned over health as a whole and it does not stop with their own health. Consumers that own pets will continue to be pleased with products that are catered towards helping even their four-legged friends be part of a healthier lifestyle.
Trend Themes
1. Pet Wellness Products - Opportunity to create and market more products that cater to the health and wellness needs of pets.
2. Functional Beverages for Pets - Potential for developing and selling energy drinks or other functional beverages specifically formulated for pets.
3. Humanization of Pets - Growing trend of treating pets as family members, leading to increased demand for products that promote their well-being.
Industry Implications
1. Pet Care Industry - Opportunity for pet care companies to expand their product offerings to include wellness products for pets.
2. Beverage Industry - Opportunity for beverage companies to tap into the pet market by creating and marketing functional beverages for pets.
3. Health and Wellness Industry - Potential for the health and wellness industry to branch out and develop products and services targeted towards the well-being of pets.
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