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Defiant Divas

Outrageous as Ever Cher Presented Lady GaGa 2010 MTV Award While Scantily Clad

— September 18, 2010 — Art & Design
Cher presented Lady GaGa the 2010 MTV Video Of The Year Award in September. The 64 year-old presented the award while dressed in a scanty costume based on one she first made famous in 1989.

Cher's costumes are the stuff of legend, a fact not lost on Lady GaGa who seems to have fused Cher, Madonna, David Bowie and a bit of Cyndi Lauper into her own defiant and award-winning diva stage persona. In a weird, cosmic sense, Cher presented Lady GaGa more than an award: Cher has passed the torch of outrageous energy and creative spirit that paved the way for GaGa's incredible talent to meet with her current success.
Trend Themes
1. Creative Stage Personas - Disruptive innovation opportunity: There is an opportunity for companies to create platforms and technologies that allow artists to develop unique and creative stage personas, similar to Lady GaGa.
2. Revival of Iconic Fashion - Disruptive innovation opportunity: Companies can capitalize on the trend by bringing back iconic fashion styles, such as Cher's costumes, that resonate with modern audiences.
3. Influence of Music Legends - Disruptive innovation opportunity: Businesses can explore partnerships and collaborations with music legends like Cher to tap into their influence and attract new audiences.
Industry Implications
1. Entertainment - Disruptive innovation opportunity: Companies in the entertainment industry can leverage the trend to develop unique and engaging content that resonates with audiences.
2. Fashion - Disruptive innovation opportunity: Fashion brands can incorporate elements of Cher's iconic costumes into their designs, offering a modern twist on classic styles.
3. Music - Disruptive innovation opportunity: Music industry professionals can work on creating platforms and technologies that support the development of new and boundary-pushing talents like Lady GaGa.
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