'I Made This for You' by Katie Hatz is a Self-Promotional Present
Marissa Brassfield — June 21, 2010 — Lifestyle
References: katiehatz & behance.net
I can't resist featuring one more innovation from Philadelphia-based designer Katie Hatz. 'I Made This for You' is a self-promotional portfolio kit that looks more like a present from a thoughtful friend than a marketing tool.
Inside the box, there is a nest in which Katie Hatz's cover letter, resume, and a portfolio of her past projects have been neatly packaged. 'I Made This for You' is so personalized that it's bound to be a hit with prospective employers.
Inside the box, there is a nest in which Katie Hatz's cover letter, resume, and a portfolio of her past projects have been neatly packaged. 'I Made This for You' is so personalized that it's bound to be a hit with prospective employers.
Trend Themes
1. Personalized Portfolio Packaging - There is an opportunity for companies to create personalized portfolio packaging designs to create a memorable experience for prospective employers.
2. Self-promotional Presentations - There is potential for individuals to create unique self-promotional presentations that stand out from traditional methods like resumes and cover letters.
3. Nesting Packaging Design - There is an opportunity to incorporate nesting packaging design to make portfolio kits more visually appealing and create a better unboxing experience for recipients.
Industry Implications
1. Design - In the design industry, there is an opportunity to create personalized and visually appealing self-promotional portfolio kit designs.
2. Marketing - In the marketing industry, there is potential for professionals to create unique self-promotional presentations that stand out from traditional methods like resumes and cover letters.
3. Printing/packaging Industry - There is an opportunity for the printing/packaging industry to create more personalized and visually appealing packaging designs for personal portfolio kits.
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