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Shameless Phonevertising

The Onion 'Google Phone Parody' is the Horrid Future of Phones

— May 19, 2010 — Tech
Over the years there’s been a huge bombardment of advertisements, from shameless web commercials to Google ads, and it makes you wonder how far companies will go to push their products. The Onion Google Phone Parody answers that question with this hilarious video about “ad-supported phones from Google meant to drive down the device's cost.”

This video really outdoes itself with its believable content. Throughout, you’ll have to constantly keep telling yourself that it’s just a parody and these phones aren’t real. The best part is probably the ring tone that mimics your voice while it advertises.
Trend Themes
1. Ad-supported Phones - The trend of ad-supported phones presents an opportunity for businesses to offer lower-cost devices by monetizing through advertising.
2. Pushing Product Boundaries - Companies pushing the boundaries of advertising with shameless tactics like phonevertising creates opportunities for disruptive innovation in marketing and product promotion.
3. Parody Content - The popularity of parody content, like The Onion Google Phone Parody, highlights an opportunity for creative businesses to engage audiences through humor and satire.
Industry Implications
1. Mobile Devices - The mobile device industry can explore ad-supported phone models to drive down costs and reach new consumer segments.
2. Advertising and Marketing - The advertising and marketing industry can innovate by finding new and unconventional ways to promote products and services, such as shameless phonevertising.
3. Entertainment - The entertainment industry can leverage the popularity of parody content to create engaging and humorous videos that resonate with audiences.
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