Ideas
Explore the world's #1 largest database of ideas and innovations, with 461,934 inspiring examples.
Trend Reports
Discover why 1,241 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,992 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,241 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,992 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 461,934 cutting edge ideas.

Shirtless Football Ads

Jillz Soccer Commercial Seeks Votes to End No-Shirt Regulation

— May 15, 2010 — Lifestyle
The Jillz soccer commercial is not solely released by the Dutch sparkling apple brand for attention, it’s a call to action! The commercial asks you to vote online against a rule that restricts players to take off their shirts after scoring a goal. The voice-over calls this “a waste of all these gorgeous men.” I couldn’t agree more.

I admit it, I’m not the biggest soccer fan. But if the regulation gets turned around, perhaps in part due to this Jillz soccer commercial, I might catch a couple games of the 2010 FIFA World Cup.
Trend Themes
1. Empowering Fan Participation - Disruptive innovation opportunity: Brands can create campaigns that encourage fans to actively participate and contribute to changing rules or regulations in sports.
2. Challenging Traditional Norms - Disruptive innovation opportunity: Companies can use advertising and marketing campaigns to challenge outdated rules and regulations in various industries.
3. Advocacy Through Advertising - Disruptive innovation opportunity: Businesses can leverage their advertising platforms to advocate for social change or raise awareness about important issues.
Industry Implications
1. Sports Entertainment - Disruptive innovation opportunity: Companies in the sports industry can explore new ways to engage fans and enhance their experience through rule changes and fan-driven initiatives.
2. Advertising and Marketing - Disruptive innovation opportunity: Companies in the advertising and marketing industry can collaborate with brands to create impactful campaigns that challenge norms and promote social causes.
3. Consumer Goods - Disruptive innovation opportunity: Consumer goods companies can align their products with social advocacy and use advertising as a platform to drive meaningful change.
5
Score
Popularity
Activity
Freshness