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Modernized Country Couture

The Kelly Thompson Shoot for 1am Magazine

— April 5, 2010 — Fashion
The Kelly Thompson shoot for 1am Magazine shows off some western culture with a modern twist. While they do wear plaid, hang out in barns and wear cowboy hats, these models are not your typical cowgirls and boys. With piercing and black lipstick, they all have a touch of goth about them.

The shoot entitled 'From Diamonds to Rust' is perfect for the melancholy feel of the spread. Check out this country couture shoot above and be sure to click the pictures below to see more from the talented Kelly Thompson.
Trend Themes
1. Modern Goth Western Fashion - There is an opportunity for fashion brands to combine elements of goth and western styles to create a modernized, edgy look for country couture.
2. Rustic Gothic Editorial Shoots - The success of the 'From Diamonds to Rust' editorial shoot presents an opportunity for fashion magazines to feature more similar, unconventional spreads.
3. Alternative Western Aesthetics - There is a growing trend for western wear and accessories with a unique, alternative twist, giving brands the opportunity to offer a fresh take on traditional western-style clothing.
Industry Implications
1. Fashion Industry - The fashion industry can take inspiration from this modern gothic take on western fashion to create bold new designs, cater to a wider range of alternative fashion tastes and reach an untapped audience.
2. Photography Industry - The growing popularity of alternative fashion styles provides a chance for photographers to experiment with unique and unconventional themes/subjects in photo shoots, such as rustic, gothic western themes.
3. Art Industry - This trend inspires the creation of new gothic western art that presents opportunities to reach different target markets and offer artwork that is both intriguing and unconventional.
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