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Old Money Editorials

'NY, NY 10021' in W Magazine April Issue Oozes Luxury

— March 29, 2010 — Fashion
Freja Beha Erichsen and Raquel Zimmerman pose in a flash back spread for W Magazine's April 2010 issue called 'NY, NY 10021,' which features very feminine and very androgynous looks.

The fashions are all glamourous, showing off both feminine and androgynous beauty. The spread is shot beautifully, by Inez van Lamsweerde and Vinoodh Matadin. All of the photos in 'NY, NY 10021' possess a warmth and style to them and almost every spring trend is featured, from sporting jackets to floral wispy dresses, sculptured dresses and bold prints.
Trend Themes
1. Feminine and Androgynous Fashion - Disruptive innovation opportunities lie in creating fashion lines that blur the lines between feminine and androgynous styles.
2. Glamorous Spring Trends - Opportunities exist for brands to incorporate sporting jackets, floral wispy dresses, sculptured dresses, and bold prints into their spring collections.
3. Photography with Warmth and Style - There is potential for disruptive innovation in the field of photography by capturing images that exude warmth and style, as seen in the 'NY, NY 10021' spread.
Industry Implications
1. Fashion - The fashion industry can explore the fusion of feminine and androgynous elements to create unique designs and new market segments.
2. Photography - Innovative photographers can experiment with capturing images that evoke warmth and style to differentiate themselves in the competitive photography industry.
3. Publishing - Publishers and magazines can collaborate with photographers to create visually stunning spreads that embrace the latest fashion trends and capture readers' attention.
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