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Hue-Centric Living

Kitten Kay Sera Lives in a Purely Pink World

— November 3, 2009 — Unique
Sometimes when people like things they go a little overboard like Kitten Kay Sera; she is one pink-obsessed woman.

The only color she ever wears is pink, she has her dog regularly dyed with beet juice to attain a pink hue and her entire home is covered floor to ceiling in pink.

One thing is for certain, Kitten Kay Sera picked the perfect color to go along with her cutesy name.

Implications - Do yourself a favor and enter this incredibly alluring (and blinding) world of pink coloring. Think about something you love, and imagine going to the lengths that Kitten Kay Sera has gone through to coat her world in pink. Could you imagine doing that for your interest/passion? I can't. That's where my respect for someone who can and has comes from.
Trend Themes
1. Hue-centric Living - There is an opportunity for companies to cater to individuals who have a strong preference for a single color, creating products and services that revolve around that specific hue.
2. Extreme Personalization - The trend of individuals taking their interests and passions to the extreme can be capitalized upon by companies, allowing for the creation of hyper-personalized products and experiences.
3. Color as an Identity - The adoption of a single color as an identity can be seen as a growing trend, leading to the potential for fashion and cosmetic companies to create products tailored to individuals based on their chosen color identity.
Industry Implications
1. Fashion - Fashion companies can leverage the trend of extreme personalization and the use of color as an identity to create unique, custom pieces for their customers.
2. Cosmetics - Cosmetic companies can follow suit by offering personalized makeup and beauty products that cater to specific color preferences.
3. Interior Design - A company that offers custom interior design services, specifically catering to individuals who have a strong preference for a single color, can have a disruptive impact on the interior design industry.
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