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Celebuchef Appliances

The Gordon Ramsay Professional Series Tested in Hell's Kitchen

— October 12, 2009 — Art & Design
Argos has the new Gordon Ramsay Professional appliances. This line of brushed stainless steel kitchen apparatuses are modern and masculine but aren’t cheap. The line starts at $75 (for the 3-in-1 hand blender) and goes as high as $520 for a chrome stand mixer.

The Gordon Ramsay Professional appliances include: a sandwich griddle, mini oven, blender, food processor, and milk frother. Despite the high price tag Ramsay stands behind his products saying, “This range has been used and abused and tried and tested in our professional kitchens. It’s about durability and longevity.” If they’re strong enough for Hell’s Kitchen they should be good enough for yours.
Trend Themes
1. High-end Kitchen Appliances - Opportunity for disruptive innovation in creating high-quality, durable, and professional-grade kitchen appliances.
2. Celebrity-endorsed Products - Opportunity for disruptive innovation in developing and marketing products endorsed by popular celebrities to attract consumers.
3. Kitchen Appliance Durability - Opportunity for disruptive innovation in designing kitchen appliances that are durable and long-lasting.
Industry Implications
1. Kitchen Appliance Manufacturing - Opportunity for disruptive innovation in manufacturing high-quality and durable kitchen appliances.
2. Celebrity-endorsed Products - Opportunity for disruptive innovation in developing and marketing celebrity-endorsed products.
3. Food Service Industry - Opportunity for disruptive innovation in providing professional-grade kitchen appliances to the food service industry.
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