Junior Ottoni New Captain Spring 2010 Ads Sell Via Distraction
Jacqueline Parrish — October 4, 2009 — Fashion
References: boyculture.typepad & homotography.blogspot
The Junior Ottoni New Captain underwear ad campaign is sure to have more than a few women swooning, if not actually purchasing the label's undergarments while visions of their boyfriends with Junior Ottoni’s body dance in their heads.
After browsing through the editorials for the Junior Ottoni New Captain underwear ad campaign, I have decided to start a petition that would make it illegal for this man to go out in public while wearing a shirt.
Remembering back a few years to the Travis Fimmel Calvin Klein Crave ads, where women were causing traffic accidents by keeping their eyes on the poster of Fimmel and neither the vehicles ahead of them or the road, I seriously hope, for the sake of preventing rear-ends and guardrail-slammings, that the Junior Ottoni New Captain editorial is not placed on billboards.
After browsing through the editorials for the Junior Ottoni New Captain underwear ad campaign, I have decided to start a petition that would make it illegal for this man to go out in public while wearing a shirt.
Remembering back a few years to the Travis Fimmel Calvin Klein Crave ads, where women were causing traffic accidents by keeping their eyes on the poster of Fimmel and neither the vehicles ahead of them or the road, I seriously hope, for the sake of preventing rear-ends and guardrail-slammings, that the Junior Ottoni New Captain editorial is not placed on billboards.
Trend Themes
1. Sex Sell Ads - Using provocative images to promote products could potentially increase brand exposure and boost sales.
2. Celebrity Endorsement - Hiring popular models or celebrities to endorse a brand could potentially bring in more customers and increase brand loyalty.
3. Social Media Advertising - Utilizing social media platforms to advertise products through visually-appealing campaigns could potentially create a viral marketing effect.
Industry Implications
1. Fashion - Using attractive models to promote clothing and accessories through print ads or social media could be an effective marketing strategy.
2. Beauty - Using glamourous models to promote beauty products through print ads or social media could potentially increase sales.
3. Fitness - Using fit models to promote fitness products or services through print ads or social media could potentially attract more customers.
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